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BASF announces third annual Termidor All-Star Technician program
Nation’s top termite technicians to attend the 2008 Dickies 500 Stock Car Race Weekend at Texas Motor Speedway

RESEARCH TRIANGLE PARK, NC, June 2, 2008 – Beginning today, BASF will accept nominations for the 2008 Termidor® termiticide/insecticide All-Star Technician program. This marks the third year for the program, honoring the country’s finest termite technicians with an awards ceremony and all-expense-paid trip to the 2008 Dickies 500 stock car race.

“The All-Star program celebrates the dedication, skill and expertise of the nation’s top termite technicians,” said Timothy Knight, Business Manager for the Professional Pest Control group at BASF. “Technicians are the very foundation of our industry, representing their individual companies and the profession as a whole to millions of consumers every single day by ensuring proper and judicious use of termite and general pest control products. BASF created the Termidor All-Star Technician Program to reward the most deserving individuals, and we look forward to meeting the pros in Fort Worth.”

In November, BASF will take 16 winners to Fort Worth, Texas, where they will be honored by BASF, participate in educational speaker sessions, and watch the 2008 Dickies 500 stock car race from a VIP track-side suite. The trip includes round-trip airfare and two-night hotel stay in Fort Worth, suite accommodations at the Texas Motor Speedway, a special awards banquet, and motivational guest speakers. Technicians will also be featured online and in Termidor marketing efforts throughout the year.

Companies can nominate their Termidor All-Star Technicians through a web-based
entry form found online at http://www.pestcontrolfacts.org/allstar or by sending in a completed hard-copy entry form, available from BASF sales specialists or by downloading a version online.

Those wishing to complete a nomination will rank each technician based on a ten question survey and provide a brief description of why their technician is a Termidor All-Star. All technicians must be nominated by a manager or a supervisor to be considered.

Entries for the Termidor All-Star Technician Program will be accepted beginning June 2, 2008, through July 31, 2008. Winners will be announced September 1, 2008. Official rules can be found online at http://www.pestcontrolfacts.org/allstar. No purchase necessary.

Termidor from BASF is 100 percent effective at controlling 100 percent of termites in three months or less – a statement no other termite control product can make. That is why since its introduction in 2000, pest management professionals have made Termidor America's leading termite control, with over 3.5 million structures treated. Termidor is not approved for termite use in the state of New York.

With sales of €3,137 million in 2007, BASF’s Crop Protection division is a leader in crop protection and a strong partner to the farming industry providing well-established and innovative fungicides, insecticides and herbicides. Farmers use these products and services to improve crop yields and crop quality. Other uses include public health, structural/urban pest control, turf and ornamental plants, vegetation management, and forestry. BASF aims to turn knowledge rapidly into market success. The vision of BASF’s Crop Protection division is to be the world’s leading innovator, optimizing agricultural production, improving nutrition, and thus enhancing the quality of life for a growing world population. Further information can be found on the web at www.agro.basf.com.

BASF - The Chemical Company. We don't make a lot of the products you buy. We make a lot of the products you buy better.®

BASF Corporation, headquartered in Florham Park, New Jersey, is the North American affiliate of BASF SE, Ludwigshafen, Germany. BASF has more than 15,000 employees in North America, and had sales of approximately $16.4 billion in 2007. For more information about BASF’s North American operations, or to sign up to receive news releases by e-mail, visit www.basf.com/usa.

BASF is the world’s leading chemical company: The Chemical Company. Its portfolio ranges from oil and gas to chemicals, plastics, performance products, agricultural products and fine chemicals. As a reliable partner, BASF helps its customers in virtually all industries to be more successful. With its high-value products and intelligent solutions, BASF plays an important role in finding answers to global challenges, such as climate protection, energy efficiency, nutrition and mobility. BASF has more than 95,000 employees and posted sales of almost €58 billion in 2007. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (AN). Further information on BASF is available on the Internet at www.basf.com.

Always read and follow label directions.
Termidor is a registered trademark of BASF.
©2008 BASF Corporation. All Rights Reserved. APN 08-01-003-000


For more information, contact:
Sandi Wilson
BASF Corporation
Tel: (919) 547-2194
E-mail: sandi.wilson@basf.com


 
 
     
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