CLEVELAND, OH, July 7, 2008 – The Admixture Systems business of BASF Construction Chemicals announced today several organizational changes in Canada to support their focus on continued development and growth in the region.

As of July 1, John Mucciaccio assumes the role of Divisional Sales Manager, Admixture Systems, for the Canadian Division. In this new role, John will be located in Toronto and will manage sales activities for all of Canada. He will report to Alan Nedza, North American Sales Manager, Admixture Systems.

“John has been with the organization for 30 years and has consistently demonstrated strong customer focus and solid business skills,” Nedza said. “Our customers will benefit from his knowledge of the market and his keen understanding of the relationship between manufacturing and end use.”

Mucciaccio will be joined by Keith McDonald and Kelly Hines, who will both become Area Sales Managers for the Western Canada region. Both Hines and McDonald will report to Mucciaccio.

Located in Edmonton, Alberta, Hines will be responsible for sales in the Canada West region, which includes British Columbia and Northern Alberta. He has been with the company since 1987 and, prior to assuming this role, managed dispenser operations, spearheading design improvements and turning concepts into customer solutions.

Located in Saskatoon, Saskatchewan, McDonald, who is currently a sales specialist in Underground Mining and Construction in Western Canada, will be responsible for the Prairies Area, which includes Southern Alberta, Saskatchewan, Manitoba, Northwest Ontario, Northwest Territories, Yukon and Nunavit. He will also maintain responsibility as Area Manager for underground construction in Western Canada.  He has been with BASF since 1999.

“I’m extremely excited about welcoming John, Kelly and Keith into their new leadership roles,” Nedza said. “We are committed to the future growth of the Canadian market and know our customers in the region will benefit greatly from our expanded presence there.”

The reorganization follows the announcement that Roger Barker who, after 31 years of dedicated service to the company, has decided to retire later this year. Barker will, however, continue to provide support to BASF, as a consultant.

“Roger will be truly missed,” Nedza said, “but we are extremely fortunate to be able to keep him on board in a consulting role. He is very well-respected in the industry and within our community for his strong leadership abilities, depth of knowledge and commitment to his customers. We wish him luck in his retirement, and are pleased that he will continue to be a part of the BASF team.”

For additional information, visit us on the Web at www.masterbuilders.com.

BASF’s Construction Chemicals division is the leading supplier of chemical systems and formulations for the construction industry. Continuous innovation and tailor-made solutions ensure its customers are more successful. Its Admixture Systems business unit specifically helps customers in the ready-mix, precast, manufactured concrete and underground construction industries. The Construction Systems unit offers a wide range of products for sports and industrial flooring, external renders and wall insulation, expansion joints, wood preservatives as well as specialist repair mortars, tile adhesives and waterproofing membranes. The division operates production sites and sales centers in more than 50 countries and achieved sales of €2.2 billion with approximately 7,500 employees in 2006.

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BASF Corporation, headquartered in Florham Park, New Jersey, is the North American affiliate of BASF SE, Ludwigshafen, Germany. BASF has more than 15,000 employees in North America, and had sales of approximately $16.4 billion in 2007. For more information about BASF’s North American operations, or to sign up to receive news releases by e-mail, visit www.basf.com/usa.

BASF is the world’s leading chemical company: The Chemical Company. Its portfolio ranges from oil and gas to chemicals, plastics, performance products, agricultural products and fine chemicals. As a reliable partner, BASF helps its customers in virtually all industries to be more successful. With its high-value products and intelligent solutions, BASF plays an important role in finding answers to global challenges, such as climate protection, energy efficiency, nutrition and mobility. BASF has more than 95,000 employees and posted sales of almost €58 billion in 2007. Further information on BASF is available on the Internet at www.basf.com.