Beauty in the Raw

Come with us on a journey of evolution! Beauty in the Raw is a distinctive theme that will showcase the raw sources, the raw materials, and ultimately the raw beauty conveyed by consumers. We understand market needs to create novel technologies with benefits demanded and desired by the vast consumer base. Whether it's about the interesting and diverse origins of raw materials or the consumer-inspired prototype samples, Beauty in the Raw looks into Care Creations’ extensive range of ingredients in a refreshed way.



Innovadex users can view Get the Look 2.0, the virtual makeover application from BASF.
Get the Look 2.0