BASF celebrates 25 years of success for Regent insecticide in Indonesia

• More than 9 million Indonesian farmers in 17 provinces have benefited from the insecticide’s superior performance
• Farmers invited to join BASF during series of celebrations across Java
• BASF’s commitment to sustainability and innovation continues to bring new insecticides like Xemco to farmers

Pamanukan, Indonesia – September 15, 2018 – BASF is celebrating the 25th anniversary of Regent, one of the leading insecticide brands in Indonesia. Since 1993, Regent has helped more than 9 million farmers in 17 provinces throughout Indonesia to control pests across almost 2.8 million hectares of land. With no dose increase or resistance issues since its introduction in the marketplace, more than two generations of farmers in Indonesia have come to depend on Regent’s superior quality and reliability.

“Regent not only protects crops longer into the season, but also results in stronger and healthier plants compared to those treated with standard insecticides. The higher yield potential positively contributes to farmers’ welfare,” explained Ganesh Pamugar Satyagraha, Head of Agricultural Solutions at BASF in Indonesia.

In Indonesia, around 90% of Regent’s application is for rice, the country’s staple food. “This means Regent has also been contributing to the food security in Indonesia,” added Satyagraha.

To show appreciation for farmers’ long-term support, this September BASF held a series of three celebratory events – in Kediri, East Java, in Demak, Central Java, and in Pamanukan, West Java. Thousands of farmers attended the three events and participated in fun, health-promoting activities such as health walks, blood donation drives, bazaars and games.

During the events, BASF’s Research and Development (R&D) teams showcased cutting-edge agricultural technologies and solutions including Xemco insecticide, one of the company’s latest innovations. Building on the success and power of Regent, Xemco helps farmers protect their rice crops from major sucking insect pests, particularly brown plant hoppers, and provides additional protection against stemborers and leaf folders.

“Regent’s solid track record and successes, combined with our newest solutions, are a testament to BASF’s continuous commitment to creating chemistry for a sustainable future,” said Daniel Loh, President Director of BASF in Indonesia. “Agriculture is very important both in Indonesia and globally, and BASF devotes a significant portion its €1.88 billion annual R&D budget towards developing innovations that boost crop yields to meet the growing demand for food, while ensuring the health of farmers, consumers and the environment.”

Get the latest press releases from BASF via WhatsApp on your mobile or tablet. Please subscribe to our news service at basf.com/whatsapp-news.

About BASF’s Agricultural Solutions division
With a rapidly growing population, the world is increasingly dependent on our ability to develop and maintain sustainable agriculture and healthy environments. Working with farmers, agricultural professionals, pest management experts and others, it is our role to help make this possible. That’s why we invest in a strong R&D pipeline and broad portfolio, including seeds and traits, chemical and biological crop protection, soil management, plant health, pest control and digital farming. With expert teams in the lab, field, office and in production, we connect innovative thinking and down-to-earth action to create real world ideas that work – for farmers, society and the planet. In 2017, our division generated sales of €5.7 billion. For more information, please visit www.agriculture.basf.com or any of our social media channels.

About BASF
At BASF, we create chemistry for a sustainable future. We combine economic success with environmental protection and social responsibility. The more than 115,000 employees in the BASF Group work on contributing to the success of our customers in nearly all sectors and almost every country in the world. Our portfolio is organized into five segments: Chemicals, Performance Products,
Functional Materials & Solutions, Agricultural Solutions and Oil & Gas. BASF generated sales of €64.5 billion in 2017. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (BAS). Further information at www.basf.com