Crop Protection

As the world’s population continues to grow, farmers face the challenge of increasing their crop yields with limited resources. We offer innovative solutions combined with practical, down-to-earth advice, so that our customers can produce more – and more nutritious – food as efficiently as possible. We are committed to the responsible use of our products and the preservation of a healthy environment, while investing in our development pipeline to expand our portfolio of integrated solutions.

Sales by region 2017 (location of customer)

Region Sales in %  
Europe 35% 1
North America 35% 2
Asia Pacific 10% 3
South America, Africa, Middle East 20% 4

Sales by direct customer industry 2017

Direct customer industry Sales in %  
Agriculture 93% 1
Non-Agriculture1 7% 2

1 Aquaculture, forestry, home and garden, industrial weed control, ornamentals, public health, turf, urban pest control

Key capabilities of BASF

  • New products from research pipeline or from acquisitions
  • Alignment of resources as well as products and services to customers’ needs
  • Strong R&D and stringent patent management
  • Focus on high-value markets and innovative products
  • Active portfolio management