BASF Kids’ Lab celebrates its 10th year in Indonesia
- More than 1,000 kids participated in 3-day program in Jakarta
- New experiments introduced to kids in conjunction with BASF’s 150th anniversary celebration
Jakarta, Indonesia – November 16, 2015 – BASF, the world’s leading chemical company, celebrated the 10th year of BASF Kids’ Lab in Indonesia since its inception in 2005. To mark the anniversary, BASF brought the free interactive chemistry program to the shopping mall next to its head office in Jakarta, to enable more kids aged between six and twelve to discover the wonders of chemistry. More than 1,000 kids created chemistry through safe and hands-on experiments during the program which was held from November 13-15 at LOTTE Shopping Avenue.
“We wanted to make this year’s program special for the kids as we are celebrating two significant milestones in 2015. Globally, BASF is celebrating its 150th anniversary and in Indonesia, Kids’ Lab is celebrating the 10th anniversary. Besides extending the number of program days, experiment sessions and increasing the number of participants for each session, we also introduced a set of new experiments this year,” said CP Chan, President Director of BASF Indonesia.
The program received enthusiastic support from parents and kids with about 700 participants registered online. Special sessions were also arranged for less privileged children from welfare homes. “BASF’s history has shown that chemistry is an enabler for a sustainable future. Through Kids’ Lab, we hope that kids would experience the fascinating world of chemistry and learn about its importance in everyday life,” added CP.
BASF Kids’ Lab began at BASF’s headquarters in Germany in 1997 and is currently conducted in more than 30 countries worldwide. In Indonesia, more than 5,000 kids had participated in the program since 2005.
About BASF in Indonesia
BASF started its investment in Indonesia in 1976 and began its commercial production in 1977 with products like magnetic tapes, cassettes, pigments and pigments preparation. In the following years, the scope of production was widened to include other chemical products such as polymer dispersions and process chemicals. Today, BASF Indonesia’s products and solutions range from petrochemicals, monomers, intermediates, dispersions and pigments, care chemicals, nutrition and health, performance chemicals, catalysts, construction chemicals, coatings and performance materials to crop protection. The head office for BASF Indonesia is located in Jakarta and it has four production sites; Cengkareng and Merak (dispersions & pigments), Cikarang (construction chemicals) and Cimanggis (care chemicals). In 2014, BASF sales to customers in Indonesia were approximately €482 million and it had 758 employees as of the end of the year. Further information on BASF in Indonesia is available at www.basf.com.
About BASF
At BASF, we create chemistry – and have been doing so for 150 years. Our portfolio ranges from chemicals, plastics, performance products and crop protection products to oil and gas. As the world’s leading chemical company, we combine economic success with environmental protection and social responsibility. Through science and innovation, we enable our customers in nearly every industry to meet the current and future needs of society. Our products and solutions contribute to conserving resources, ensuring nutrition and improving quality of life. We have summed up this contribution in our corporate purpose: We create chemistry for a sustainable future. BASF had sales of over €74 billion in 2014 and around 113,000 employees as of the end of the year. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (AN). Further information on BASF is available on the Internet at www.basf.com.