United States
Dispersions & Resins, North America

We create chemistry

that helps your paint differentiate.

United States
Dispersions & Resins, North America

Our can of paint approach

At BASF, we continue to work to make coatings better for our customers through our Can of Paint approach. This means innovating to meet customer needs and providing impactful ideas to the market through our holistic approach to formulation. The outstanding technical experience of our team and our broad product portfolio enables us to offer solutions to address a wide variety of needs and applications.

Product categories:

  • Latex polymers for every segment and desired performance.
  • Formulation and performance additives to fine-tune your formulation.
  • TiO2 extenders, like AQAcell® and kaolin, to reduce the amount of TiO2 needed without sacrificing opacity.

Architectural Coatings Overview

BASF offers innovative solutions and formulation expertise for your architectural coatings. Learn how BASF can help you optimize your formulations with our innovative solutions.


Exterior applications

Performance that withstands the elements..


Interior Architectural Coatings

Balancing aesthetics and durability for everyday life.


Primer & Specialty Applications

Effective in every layer and application.


We're here to help with your formulation challenges. Need more information? 

Industry Insights

Down and dirty with durability: Defining a durable architectural coating

Customers want a “tough” architectural coating, but what exactly does that mean?

Sustainability at BASF

We create chemistry for a sustainable future. We are committed to solutions that embrace sustainability and contribute to a viable future with enhanced quality of life for everyone.

Formulation and Performance Additives

Looking for innovative solutions for your paints and coatings?


Kaolin for Architectural Coatings

Great color performance that never goes out of style

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