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BASF brings color and chemistry for the personal care and cosmetics industries to NYSCC Suppliers’ Day 2017
FLORHAM PARK, NJ, April 25, 2017 – Bridging pioneering research with its chemistry expertise, BASF will showcase new ingredients and concepts for use in color cosmetics, hair care and skin care product formulations at the 2017 New York Society of Cosmetic Chemists (NYSCC) Suppliers’ Day, May 2-3 at the Jacob K. Javits Convention Center in New York City. These new innovations include pigments, formulations, and active ingredients for the personal care and cosmetics industries.
“Formulators work to bring products to market that address the challenge of delivering both texture and sensory appeal, while providing long-lasting performance,” said Daniele Piergentili, Vice President, Home Care and Personal Care North America. “BASF continues to develop new solutions for skin and hair care to help our partners differentiate and meet this challenge.”
“Monitoring trend forecasts is another customer challenge,” added Diane Jansson, Global Business Manager, Cosmetics, Pigments, BASF. “This year we have teamed up with Pantone®, the world’s leading color expert, to look at color trends for Spring / Summer 2019. This allows us to help our customers strengthen their cosmetic brands.”
New products on display at BASF booth #803 include:
Hair Care
Hair Care Texture Kit - A multi-formula kit highlighting transformational textures and unique formats for hair care applications.
Gluadin® Kera-P LM and Nutrilan® Keratin LM – Low-molecular weight proteins for natural hair strengthening, repair and protection. These new micro-proteins repair hair from the inside and provide protection on the hair surface. Moreover, Gluadin Kera-P LM is BASF’s first low-molecular phyto-keratin for the personal care market based on plant derived protein building blocks.
PatcH2O® - Three-dimensional molecular network of biopolymers that performs a controlled moisturizing complex release on both the scalp and hair.
Skin Care
Collalift™ 18 - An extract of African mahogany bark that improves the skin’s elasticity and visibly reduces pores, lines, and wrinkles.
Dermagenist™ - A powerful botanical ingredient that helps diminish visible signs of aging by improving skin density and firmness through an epigenetic pathway.
Colors & Effects
Gemtone® Radiant Nude - A nude or skin tone shade effect pigment that provides excellent coverage.
Reflecks™ Dimensions Brilliant Bronze and Copper - Coated borosilicate glass pigments that provide clean, brilliant metallic colors with high sparkle characteristics.
Flamenco® Summit Magenta - An intense magenta interference effect pigment that delivers exceptional chroma and brilliance.
About BASF´s Care Chemicals division
The BASF division Care Chemicals offers a broad range of ingredients for personal care, hygiene, home care, industrial & institutional cleaning, and technical applications. We are the global leading supplier for the cosmetics industry as well as the detergents and cleaners industry and support our customers with innovative and sustainable products, solutions and concepts. The division’s high-performance product portfolio includes surfactants, emulsifiers, polymers, emollients, chelating agents, cosmetic active ingredients and UV filters. Superabsorbent polymers developed for the full spectrum of hygiene applications complete the range. We have production and development sites in all regions and are expanding our presence in emerging markets. Further information is available on the Internet at www.care-chemicals.basf.com.
About the Colors & Effects brand
The Colors & Effects brand encompasses BASF’s well-known expertise in colorants and effect pigments for the coatings, plastics, printing, cosmetics and agriculture markets. Fueled by entrepreneurial spirit, BASF’s experts enable innovation and growth. For our customers and our company: We live colors. We boost effects. For more information about the Colors & Effects brand, visit www.colors-effects.basf.com.
About BASF
BASF Corporation, headquartered in Florham Park, New Jersey, is the North American affiliate of BASF SE, Ludwigshafen, Germany. BASF has more than 17,500 employees in North America, and had sales of $16.2 billion in 2016. For more information about BASF’s North American operations, visit www.basf.us.
At BASF, we create chemistry for a sustainable future. We combine economic success with environmental protection and social responsibility. The approximately 114,000 employees in the BASF Group work on contributing to the success of our customers in nearly all sectors and almost every country in the world. Our portfolio is organized into five segments: Chemicals, Performance Products, Functional Materials & Solutions, Agricultural Solutions and Oil & Gas. BASF generated sales of about €58 billion in 2016. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (BAS). Further information at www.basf.com.
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