Media
BASF launches Facebook page in Japanese
Tokyo, Japan – July 9, 2014 – BASF customers, suppliers, and fans can experience the magic of chemistry online with the launch of BASF’s Facebook page in Japanese.
With fascinating chemistry facts, job opportunities, and BASF updates from Japan and around the world, the page will embody BASF’s global strategy, “We create chemistry.”
BASF has been interacting with fans on Facebook since 2008, with more than 175,000 people worldwide currently registered as fans and followers. BASF first provided a Japanese discussion platform on Facebook last year in conjunction with 10th anniversary in Japan of BASF Kids’ Lab, BASF’s global chemistry education program.
About BASF Japan
BASF started doing business in Japan in 1888. Activities cover f our business segments including chemicals, performance products , functional materials & solutions and agricultural solutions. The main production sites are in Chigasaki (admixtures for concrete, construction materials ) , Kitatone (personal care ingredients), Isohara (plastic additives), Totsuka (coatings) and Yokkaichi (thermoplastic polyurethanes and polymer dispersions) . BASF maintains a strong research and development presence in Japan including the Yokohama Innovation Center (engineering plastics) and the Research and Development Laboratory and Application Technology Center for Battery Materials in Amagasaki. In 201 3 , BASF employed 1,301 employees in Japan, and achieved sales of € 1.51 billion to customers in Japan. For further information please visit: www.japan.basf.com
About BASF
BASF is the world’s leading chemical company: The Chemical Company. Its portfolio ranges from chemicals, plastics, performance products and crop protection products to oil and gas. We combine economic success with environmental protection and social responsibility. Through science and innovation, we enable our customers in nearly every industry to meet the current and future needs of society. Our products and solutions contribute to conserving resources, ensuring nutrition and improving quality of life. We have summed up this contribution in our corporate purpose: We create chemistry for a sustainable future. BASF had sales of about €74 billion in 2013 and over 112,000 employees as of the end of the year. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (AN). Further information on BASF is available on the Internet at www.basf.com.
