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New Managing Director for BASF in Malaysia
- BASF appoints EngLeong Goh as the new Managing Director for BASF in Malaysia
- EngLeong Goh returns to Malaysia after 23 years of experience abroad
Shah Alam, Malaysia - February 14, 2017 ─ EngLeong Goh has been appointed as Managing Director of BASF (Malaysia) Sdn Bhd and Head of the Malaysia-Singapore Business Area, effective March 1, 2017.
EngLeong Goh, who is a Malaysian, has held the position of Managing Director for BASF Taiwan since 2010. He was also the Chairman of Taiwan’s Responsible Care Association and a member of the Board of Directors of the European Chamber of Commerce, Taiwan, until December 2016.
“I am really excited to be back in Malaysia after 23 years abroad, to lead BASF’s operations in Malaysia and Singapore,” said EngLeong Goh. “I look forward to working with the dynamic team to build a profitable business in Malaysia and Singapore which will continue to contribute to BASF’s steady growth in Asia Pacific,” he added.
Since he joined BASF in 1989, prior to Taiwan, Goh has held various management posts in Malaysia, China, Germany, Hong Kong and Singapore, including sales and marketing, regional business management and strategic planning for Asia Pacific.
He studied Marketing and General Management and is an alumnus of Chartered Institute of Marketing in UK and INSEAD.
Goh succeeds Mr. Daniel Loh, who has been Managing Director since 2010.
About BASF in Malaysia
BASF has been operating in Malaysia for more than 25 years with 1,767 employees in the country as of the end of 2015. BASF (Malaysia) Sdn. Bhd. was incorporated in 1989, offering innovative solutions for the oil & gas, petrochemicals, automotive & transportation, agriculture, construction chemicals, dispersions & pigments and packaging industries. BASF also operates a shared services center in Kuala Lumpur which provides functional support services to BASF companies across 16 countries & territories in Asia Pacific. Another wholly-owned company, BASF Services (Malaysia) Sdn. Bhd., provides infrastructure and support services to BASF’s joint-venture integrated Verbund chemical site, BASF PETRONAS Chemicals Sdn. Bhd., in Gebeng, Pahang. BASF posted sales to customers in Malaysia of approximately €320 million in 2015. Further information is available on the Internet at www.basf.com/my
About BASF
At BASF, we create chemistry for a sustainable future. We combine economic success with environmental protection and social responsibility. The approximately 112,000 employees in the BASF Group work on contributing to the success of our customers in nearly all sectors and almost every country in the world. Our portfolio is organized into five segments: Chemicals, Performance Products, Functional Materials & Solutions, Agricultural Solutions and Oil & Gas. BASF generated sales of more than €70 billion in 2015. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (BAS). Further information at www.basf.com.