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Young scientists celebrate anniversary of BASF Kids’ Lab with new experiments
- More than 700 children to participate in three-day program at Petrosains KLCC
- New “Clever Foodies” experiments to celebrate 20th anniversary of BASF Kids’ Lab worldwide
- Children learn about food nutrition and healthy diets
Kuala Lumpur, Malaysia – October 6, 2017 – BASF, the world’s leading chemical company, is celebrating the 20th year of BASF Kids’ Lab globally since the program’s launch in 1997. To mark the anniversary, BASF in Malaysia will introduce three new experiments, under the theme of “Clever Foodies”, in this free, interactive chemistry education program. More than 700 children aged between 6 and 12 will learn nutrition facts through safe, hands-on experiments during the program, which will be held from October 6 – 8, at Petrosains KLCC.
“We wanted to make this year’s Kids’ Lab program special as we are celebrating two decades of educating children about the fascinating world of chemistry globally. In line with BASF’s social engagement strategy, we aim to create sustainable impact in our social activities. Through Kids’ Lab, we hope to show children the importance of chemistry and to instill a learning interest in science subjects,” said EngLeong Goh, Managing Director of BASF (Malaysia) Sdn Bhd.
The “Clever Foodies” experiments focus on how good food contributes to a healthy lifestyle. Children will explore and analyze the substances in fruit and vegetables to understand why they are colorful and healthy. “Along with giving children the opportunity to conduct real scientific experiments, we hope to promote healthy diets and eating habits,” added Goh.
In Malaysia, more than 10,000 children have participated in the program since 2006. Along with Klang Valley, Kids’ Lab has been held in Pasir Gudang, Johor and Kulim, Kedah, where BASF has its operations. Special sessions were also arranged for less privileged children from welfare organizations such as Persatuan Dyslexia Malaysia and Malaysia Federation of the Deaf.
About BASF Kids’ Lab
Education is the key to the future of our children, and it plays an important role in the development of society. With our Social Engagement Strategy, we want to open up learning opportunities and to encourage children's sense of discovery and teach good science methods and skills. This helps us to meet the challenges of tomorrow and to create a sustainable future. The BASF Kids’ Lab program is an interactive, fun and free chemistry education program designed for kids aged 6 to 12 years to discover the world of chemistry through simple and safe hands on experiments. The program has been brought to more than 40 countries across the globe, including China, the U.K., the U.S., Australia, Singapore, India and Japan. It was established in 1997 in Ludwigshafen, Germany, and celebrates its 20th anniversary this year.
About BASF in Malaysia
BASF was incorporated in Malaysia in 1989 and operates manufacturing plants in two production sites, in Bukit Raja, Selangor and Pasir Gudang, Johor. BASF also maintains two joint-venture chemical sites in Gebeng, Pahang: BASF PETRONAS Chemicals Sdn. Bhd. and Toray BASF PBT Resin Sdn Bhd. BASF’s shared services center in Kuala Lumpur provides functional support services to BASF companies and affilates in 16 countries across the Asia Pacific region. BASF posted sales to customers in Malaysia of approximately €304 million in 2016 and has 1,897 employees as of the end of the year. Further information is available on the Internet at www.basf.com/my.
About BASF
At BASF, we create chemistry for a sustainable future. We combine economic success with environmental protection and social responsibility. The approximately 114,000 employees in the BASF Group work on contributing to the success of our customers in nearly all sectors and almost every country in the world. Our portfolio is organized into five segments: Chemicals, Performance Products, Functional Materials & Solutions, Agricultural Solutions and Oil & Gas. BASF generated sales of about €58 billion in 2016. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (BAS). Further information at www.basf.com.
