New managing director for BASF in Taiwan

Taipei, Taiwan – February 27, 2017 – Kin Wah Chay has been appointed the new Managing Director of BASF Taiwan, effective March 1, 2017. Chay succeeds Eng Leong Goh, who will become Managing Director of BASF Malaysia.

Chay began his career in BASF as Marketing Head of Engineering Plastics Asia Pacific, and has held several management positions within the company over the last 12 years. Prior to his new role, he was Vice President, Global Business Management Specialty Plastics at BASF, based in Shanghai.

Chay has extensive experience in sales and marketing in Asia and Europe, as well as in industry cluster development for 20 years. He has also contributed to many successful government-to-government initiatives and private sector projects in Singapore when he worked at the Singapore Economic Development Board (EDB).

Chay is a Singaporean, and graduated with a Bachelor of Engineering (Mechanical) from the National University of Singapore.

 

About BASF Greater China

BASF has been a committed partner to Greater China since 1885. With major investments in Shanghai, Nanjing and Chongqing, BASF is the largest foreign investor in China’s chemical industry, and maintains the BASF Asia Pacific Innovation Campus (Shanghai) as a global and regional research and development hub.  BASF posted sales of €5.9 billion in 2016 to customers in Greater China, and employed 8,805 people as of the end of that year. For further information, please visit www.basf.com.

 

About BASF

At BASF, we create chemistry for a sustainable future. We combine economic success with environmental protection and social responsibility. The approximately 114,000 employees in the BASF Group work on contributing to the success of our customers in nearly all sectors and almost every country in the world. Our portfolio is organized into five segments: Chemicals, Performance Products, Functional Materials & Solutions, Agricultural Solutions and Oil & Gas. BASF generated sales of about €58 billion in 2016. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (BAS). Further information at www.basf.com.