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Dr. Dirk Elvermann, Member of the Board of Executive Directors, Chief Financial Officer and Chief Digital Officer of BASF SE (left), with the Commerce and Industry Minister of India, Piyush Goyal, at a meeting in New Delhi yesterday (January 27, 2026). Photo: BASF
Business & Financial News | 28. januar 2026

BASF to open global Digital Hub in Hyderabad, India

BASF plans to open a global Digital Hub in Hyderabad in the first quarter of 2026, sharpening BASF’s existing global Digital Hub network in Europe (Ludwigshafen and Madrid) and Asia Pacific (Kuala Lumpur). Digital Hubs are centers of digital expertise that deliver standardized, digital services at scale to BASF’s businesses worldwide.
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Trade News | 21. november 2025

BASF launches xarvio ® FIELD MANAGER For Grapes

Cologne, Germany - BASF Digital Farming launches xarvio FIELD MANAGER For Grapes, providing growers of wine grapes in France, Spain, and Türkiye with access to proven plant, pest, disease, fertilization and irrigation models that measurably improve crop health, while optimizing resources and reducing environmental impacts. The tool marks a major leap forward in the global digitalization of viticulture.
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Trade News | 2. oktober 2025

BASF launches first rice yield guarantee via xarvio® HEALTHY FIELDS with AI-powered “Humus” soil improvement service

(Cologne, Germany) – BASF Digital Farming has launched “xarvio® HEALTHY FIELDS for RiTA” in Japan - a first of its kind yield performance guarantee service that integrates soil improvement AI-powered service “Humus” with the agricultural outcome guarantee program xarvio HEALTHY FIELDS. BASF and NEWGREEN have partnered to offer the service to rice farmers practicing water saving Dry Direct-Seeding Rice (DSR) cultivation.
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Trade News | 18. september 2025

BASF expands global availability of xarvio® FIELD MANAGER For AgBusiness

(Cologne, Germany) - BASF Digital Farming is expanding the global rollout of xarvio FIELD MANAGER For AgBusiness, with upcoming launches in Argentina and Brazil. This scalable, purpose-built digital solution is designed for advisors and agribusinesses managing multiple farms, fields and complex operations. Focusing on major crops including canola, cotton, corn, sugar cane, wheat and soybeans, it offers greater efficiency, precision, and profitability with smart, data-driven decisions.
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Wine and table grape growers using xarvio FIELD MANAGER For Fruits & Veggies will get timely and precise agronomic advice to boost production. Photo: BASF SE
Trade News | 4. marec 2025

BASF launches xarvio ® FIELD MANAGER For Fruits & Veggies

Cologne, Germany - BASF Digital Farming GmbH announces its global expansion into horticulture, launching xarvio FIELD MANAGER For Fruits & Veggies today.
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