Sustainability Trends

Driving the sustainability transformation

Surveying Cornfield by a Drone

Achieving the Sustainable Development Goals by 2030 has become a guiding principle for countries, organizations and companies. Industries and companies use market dynamics to deliver sustainable solutions, competing on cutting-edge technologies to win the trust of customers by generating value for society.

For us, it is important to understand which sustainability-related trends and standards will shape the future. Based on these insights, we can formulate strategies accordingly, managing risks and seizing opportunities to generate value for society. Together with the management consultancy A.T. Kearney, sustainable natives and Impact Hub Berlin, we have asked a crowd of sustainability experts and practitioners from around the world to answer questions about upcoming trends and standards. How can industries transform towards sustainability - economically, socially and environmentally?

The study revealed trends in seven industries that are important for our businesses: Agriculture & Food, Automotive & Transportation, Energy & Utilities, Engineering & Construction, High-Tech & Electronics, Consumer Goods & Retail, and Pharma & Health. Risk and opportunity impacts derived from the research have been discussed with BASF experts through a series of workshops and will be part of our future strategic work.

Cross-regional top five trends

Sustainability experts all over the globe were asked to rank various sustainability trends by the relevance for their industry and region. The following trends were shown to have high to very high relevance, cross-regionally, for the seven industries selected in the survey, making a top five ranking possible.