PCHi 2025：BASF’s Emulgade® Verde 10 MS wins Fountain Award, leading the future trend of personal care industry with “Navigate New Science for Nature Beauty and Sustainable Future”
- BASF’s Emulgade® Verde 10 MS honored with Fountain Award
- BASF at PCHi 2025: Booth 1C 18，Hall 1.1, China Import and Export Fair Complex, Guangzhou
- “Navigate the New Science of Smart Cleansing” forum: showcasing BASF's breakthrough innovations in the field of personal care
Guangzhou, China – February 20, 2025 – BASF's Care Chemicals Division participates at the 2025 China International Cosmetics Personal and Homecare Ingredients Exhibition (PCHi). Under the theme “Navigate New Science for Nature Beauty and Sustainable Future,” BASF presents its latest innovations to global customers and partners. During the exhibition, BASF also host the “Navigate the New Science of Smart Cleansing” forum, where it shares its research capabilities and insights into future trends, and exchanges ideas with industry experts and audiences.
Emulgade® Verde 10 MS wins the 2025 Fountain Award in emulsifying / stabilizing category
Emulgade Verde 10 MS is a naturally derived oil-in-water emulsifier developed by BASF with a focus on sustainability. Whether used as the primary or as co-emulsifier, it provides robust and stable emulsifying performance. It supports a wide range of innovative formulations and is suitable for skincare, sun care, and rinse-off products. Clinical tests confirm its mildness and compatibility with sensitive skin. It is also microbiome-friendly, ensuring both performance and skin comfort.
“We are grateful for the recognition of Emulgade Verde 10 MS by the judging panel,” said Renata Oki, Vice President, Personal Care Solutions, Care Chemicals Asia Pacific, BASF. “This is not only a recognition of our team's relentless efforts and innovation but also of our commitment to green and sustainable development. In the future, BASF will continue to uphold this commitment, continuously explore, and lead the industry towards a greener, healthier, and more sustainable future.”
The “Navigate the New Science of Smart Cleansing” forum held concurrently attracts many industry experts and audiences. At the forum, BASF scientists introduce the company's scientific and technological platforms in detail, showcase BASF's latest research achievements in intelligent care, and introduce BASF’s roadmap in lowering product carbon footprints to achieve net-zero greenhouse gas emissions.
At the exhibition, BASF not only showcases its innovative achievements in the personal care field but also conveys the concept of “Navigate New Science for Nature Beauty and Sustainable Future,” promoting the seamless integration of beauty and sustainability through the power of science, and providing more high-quality, innovative products and solutions for the personal care industry.
About the Care Chemicals division at BASF
The BASF division Care Chemicals offers a broad range of ingredients for personal care, home care, industrial & institutional cleaning, and technical applications. We are a leading global supplier for the cosmetics industry as well as the detergents and cleaners industry, and support our customers with innovative and sustainable products, solutions and concepts. The division’s high-performance product portfolio includes surfactants, emulsifiers, polymers, emollients, chelating agents, cosmetic active ingredients and UV filters. We have production and development sites in all regions and are expanding our presence in emerging markets. Further information is available online at www.care-chemicals.basf.com.
About BASF
At BASF, we create chemistry for a sustainable future. We combine economic success with environmental protection and social responsibility. Around 112,000 employees in the BASF Group contribute to the success of our customers in nearly all sectors and almost every country in the world. Our portfolio comprises six segments: Chemicals, Materials, Industrial Solutions, Surface Technologies, Nutrition & Care and Agricultural Solutions. BASF generated sales of €68.9 billion in 2023. BASF shares are traded on the stock exchange in Frankfurt (BAS) and as American Depositary Receipts (BASFY) in the United States. Further information at www.basf.com.
