Berlin, Germany – October 8, 2026 – At this year’s SEPAWA Congress, taking place from October 14 to 16 in Berlin, Germany, BASF will explore beauty rituals from across the globe. The company will showcase new ways to meet evolving consumer expectations by translating emerging global beauty rituals and trends into innovative, consumer-focused application concepts tailored to local market needs. “Beauty rituals from around the world have become a powerful source of inspiration for today’s consumers. 

BASF is expanding the application focus of its Ultrason® portfolio to advance the development of electrical and electronic (E&E) components used in AI-driven data centers, high-speed connectivity and e-mobility. BASF’s polyarylethersulfones (PAES) thus support E&E manufacturers, OEMs and data center operators who require materials that maintain reliable operation, signal integrity and long service life as well as ensure fire safety and efficient thermal management.