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The rapid growth of artificial intelligence (AI) and cloud computing is driving the expansion of data centers around the world and creating new challenges for operators in energy efficiency and thermal management. 

Berlin, Germany – October 8, 2026 – At this year’s SEPAWA Congress, taking place from October 14 to 16 in Berlin, Germany, BASF will explore beauty rituals from across the globe. The company will showcase new ways to meet evolving consumer expectations by translating emerging global beauty rituals and trends into innovative, consumer-focused application concepts tailored to local market needs. “Beauty rituals from around the world have become a powerful source of inspiration for today’s consumers. 

BASF is expanding the application focus of its Ultrason® portfolio to advance the development of electrical and electronic (E&E) components used in AI-driven data centers, high-speed connectivity and e-mobility. BASF’s polyarylethersulfones (PAES) thus support E&E manufacturers, OEMs and data center operators who require materials that maintain reliable operation, signal integrity and long service life as well as ensure fire safety and efficient thermal management. 

Ludwigshafen, Germany – BASF is expanding its portfolio of engineering plastics with new Ultradur® grades designed to help automotive manufacturers and suppliers increase the recycled content of their products while meeting demanding technical requirements.

BASF scientists will present their latest research findings at the 36th International Federation of Societies of Cosmetic Chemists (IFSCC) Congress, taking place from September 28 to October 1 in Perth, Australia. In one podium presentation and two poster sessions, BASF experts and research partners will share advances in sustainable extraction technologies, collagen science and high-performance biopolymer systems for modern skin care.