BASF @ Chinaplas 2016
2016 Chinaplas BASF Event Highlights
Just how do you summarize the leading plastics and rubber show in Asia? 2 words – Design and Innovation! There is more that we could say but here is what BASF experienced at Chinaplas 2016 in a nutshell:
This year’s event wasn’t just about exhibiting our solutions, conference sessions and meetings. Chinaplas allowed BASF to build a design and innovation platform that connects all stakeholders together. From the media to designers, students, customers and prospects, the event gave BASF the opportunity to be at the forefront of the design and innovation scene, inspiring our stakeholders to drive innovation and co-create for a better society.
Over at our exhibition area, delegates could experience firsthand how BASF materials is transforming urban living through design and innovation. With over 50 exhibits, we showcased solutions that can change the way the world communicates and functions.
Each section at the exhibition area had 5 themes – Start Right, Travel Light, Play Safe, Design it and Live Cool features practical yet innovative inventions that improve our way of life. Right from the conceptualization of the idea to the way we travel, we play and the way we live. Not forgetting to add in a tinge of design in each innovation.
As always, our Design x Innovation Open forum was the highlight of the week, featuring 14 experts from industrial, furniture, automotive and fashion design touched by their passion for design and innovation. Renowned speakers such as Simon Loasby, Chris Lefteri, Mo Jiao and Cristina Kountiou were among the few that addressed our excited audience about their thoughts.
You can find out more about our keynote speakers here.
Returning for the 2nd year, the BASF Design it. Love it. Live it Design competition was also launched at this year’s event. Interested participants collected a material kit from our “Design it” booth and this initiative was organized by BASF’s designfabrik that brought together creative minds – from students, to designers and even c-level folks with the opportunity to take their ideas to the next level. Find out more about the competition here
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It’s never too early to start making plans.
Choosing the right material for a product is one of the most complex choices designers, developers and engineers have to make. The right material is a crucial factor for market success, differentiation and also cost and energy efficiency of the final product. BASF has bundled our complete know-how of high performance plastics and foams under one roof - this makes us the leading partner of almost all industries when it comes to these materials. We understand what drives our customers, and their customers. We help to create chemistry between inspiration and innovation.
Find out how we do that in this video.