BASF launches new Joncryl® emulsions

Ludwigshafen, Germany – February 6, 2014 – BASF has launched two new Joncryl^® products for water-based inks and overprint varnishes (OPV) used in the paper and corrugated board industry. Joncryl^® 8053 and Joncryl^® 633-E expand BASF’s portfolio with two water-based styrene acrylic emulsions. Due to their high efficiency, the two products allow inks and OPVs to be manufactured at lower cost but with the same high quality and performance.

Joncryl 8053 is a low cost-in-use film-forming emulsion. As an effective film former, Joncryl 8053 ensures that less soft emulsion is needed in the final ink or OPV formulation to achieve the required properties. It also enables the printing companies to add extra water in their ink or OPV formula without losing application properties. The product provides high viscosity in the end formulation and can be diluted down to average viscosity without losing application properties. Moreover it features good gloss and transparency in ink and OPV formulations.

Joncryl 633-E is an opaque acrylic emulsion that can replace up to 75% titanium dioxide in white inks for corrugated board and natural kraft substrates. As the mileage of the ink improves thereby, significant cost savings can be achieved. In colored inks for paper, board and corrugated board, Joncryl 633-E offers good hiding of the brown substrate which results in bright colors. The inks produced with Joncryl 633-E are fast-drying and show very good resolubility. Moreover they provide good water and rub resistance.

About BASF

BASF is the world’s leading chemical company: The Chemical Company. Its portfolio ranges from chemicals, plastics, performance products and crop protection products to oil and gas. We combine economic success with environmental protection and social responsibility. Through science and innovation, we enable our customers in nearly every industry to meet the current and future needs of society. Our products and solutions contribute to conserving resources, ensuring nutrition and improving quality of life. We have summed up this contribution in our corporate purpose: We create chemistry for a sustainable future. BASF had sales of €72.1 billion in 2012 and more than 110,000 employees as of the end of the year. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (AN). Further information on BASF is available on the Internet at www.basf.com.

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