April 15, 2021

BASF expands EcoBalanced portfolio for detergents and cleaners industry and industrial formulators

April 15, 2021

Customers of BASF from the detergents and cleaners industry and many other technical applications will be able to formulate their products even more sustainably in future. BASF Home Care, I&I and Industrial Formulators' expanded EcoBalanced portfolio is designed to help customers in Europe formulate solutions that differentiate them in the marketplace while meeting consumer demand for environmentally friendly products.

Trinseo has procured first supplies of styrene based on two different kinds of circular feedstock from BASF for use in styrene butadiene rubber and polystyrene products. Both types of styrene are manufactured by BASF based on a mass balance approach at the company’s Verbund site in Ludwigshafen, Germany.    Print free of charge Copyright by BASF
BASF Verbund site in Ludwigshafen, Germany

After launching a first biomass-balanced product last year, Trilon® M Max EcoBalanced, BASF has now added a variety of Sokalan® and Protectol® grades to the portfolio: Sokalan® HP 20 EcoBalanced, Sokalan® HP 56 A EcoBalanced, Sokalan® PA 25 CL PN EcoBalanced, Sokalan® CP 5 EcoBalanced, and Protectol® PE CO EcoBalanced. All these products are produced according to the principle of biomass balancing: Instead of fossil raw materials, 100 percent renewables are used in the production Verbund, which helps to reduce carbon emissions.

"This expansion of our EcoBalanced portfolio offers our customers more environmentally friendly, high-quality solutions without compromising on performance. It means we are contributing to the environment together with our customers and making it possible to meet the demands of end consumers," says Soeren Hildebrandt, Senior Vice President, Home Care, I&I and Industrial Formulators Europe at BASF.


EcoBalanced: biomass balance products certified according to the REDcert2 standard

The biomass balance approach replaces fossil feedstock with renewable feedstock such as bio-naphtha or biogas right at the start of the production process. The renewable feedstock is allocated mathematically to a product using a TÜV Nord-certified method. According to this model 100 percent of fossil fuels can be replaced with renewables. As well as saving fossil resources, it also reduces greenhouse gas emissions. All EcoBalanced products are certified according to the global REDcert2 system.

Jasmin Haile
Birgit Hellmann
Global Sustainability Communications
Last Update April 15, 2021