BASF launches Pageant® Intrinsic™ brand fungicide

RESEARCH TRIANGLE PARK, NC, April 5, 2012 -- BASF today announced the launch of its Pageant^® Intrinsic^™ brand fungicide, the ornamental industry’s first fungicide labeled for disease control and plant health. Pageant Intrinsic has superior, broad-spectrum control of fungal diseases, and research has shown it to provide plant health benefits in the form of enhanced tolerance to stress and increased efficiency of plant processes.

“Growers want tools that help them manage plant quality throughout numerous stress events that occur during production, delivery and sale,” said Brian Lish, Business Manager, BASF Professional Turf & Ornamentals. “As the industry’s broadest spectrum fungicide and only product labeled for disease control and plant health, Pageant Intrinsic provides growers with added peace of mind.”

On sale now,Pageant Intrinsic is highly effective on all four classes of fungi, helping growers control troublesome diseases such as downy mildew, powdery mildew, anthracnose, Botrytis, fungal leaf spots, Rhizoctonia, Fusarium, Cylindrocladium, and others.

BASF research has shown that when applied as the foundational fungicide in a plant protection program, Pageant Intrinsic increases the efficiency of photosynthetic processes and helps protect against environmental stresses such as cold, heat, drought and shipping stresses. Benefits can include increased fresh weight of plants and decreased number of damaged leaves during production, propagation and ornamental landscape maintenance.                                                                 

For more information and BASF research, please visit www.intrinsicplanthealth.com or www.betterplants.basf.us.  

About the Crop Protection division

With sales of € 4.1 billion in 2011, BASF’s Crop Protection division is a leader in crop protection and a strong partner to the farming industry providing well-established and innovative fungicides, insecticides and herbicides. Farmers use these products and services to improve crop yields and crop quality. Other uses include public health, structural/urban pest control, turf and ornamental plants, vegetation management, and forestry. BASF aims to turn knowledge rapidly into market success. The vision of BASF’s Crop Protection division is to be the world’s leading innovator, optimizing agricultural production, improving nutrition, and thus enhancing the quality of life for a growing world population. Further information can be found on the web at www.agro.basf.com or follow us on twitter: www.twitter.com/basfagro.

 

 

BASF – The Chemical Company

BASF Corporation, headquartered in Florham Park, New Jersey, is the North American affiliate of BASF SE, Ludwigshafen, Germany. BASF has more than 16,000 employees in North America, and had sales of $19.9 billion in 2011. For more information about BASF’s North American operations, visit www.basf.us.

BASF is the world’s leading chemical company: The Chemical Company. Its portfolio ranges from chemicals, plastics, performance products and crop protection products to oil and gas. We combine economic success, social responsibility and environmental protection. Through science and innovation we enable our customers in almost all industries to meet the current and future needs of society. Our products and system solutions contribute to conserving resources, ensuring healthy food and nutrition and helping to improve the quality of life. We have summed up this contribution in our corporate purpose: We create chemistry for a sustainable future. BASF posted sales of about €73.5 billion in 2011 and had more than 111,000 employees as of the end of the year. Further information on BASF is available on the Internet at www.basf.com.

Always read and follow label directions.

Pageant is a registered trademark and Intrinsic is a trademark of BASF.

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