BASF going direct to the end-consumer in Japan with Basta® AL

• Ready-to-use formulation for easily control of weeds around homes, parking lots and gardens
• Available at home centers and Amazon nationwide from 2021

Tokyo, Japan – January 28, 2021 – BASF is launching the home-use herbicide Basta AL. It will roll out nationwide from January to April and be available at home centers and on Amazon.

Basta AL is designed to be ready-to-use herbicide for easy handling even the first-time herbicide user. Using the attached shower-type nozzle, users can directly apply to weeds. It can be used in various places including around trees, flower beds and gardens as well as around parking lots. Users can plant garden trees and flowers the next day after spraying.

Basta AL shows significant effect on a wide variety of weeds including grass, broadleaf, annual and perennial weeds. It is also effective against difficult-to-control weeds such as wire grass and Sumatran fleabane. Weeds begin to wither in 2 to 5 days after spraying, and weeding is completed in 7 to 14 days.

Being a contact herbicide that affects only the parts of the plant being sprayed, impact to garden trees or flowers is limited if accidentaly sprayed. The active ingredients of the herbicide will not transfer to roots and affect the whole plant. The active ingredient of Basta AL is rapidly decomposed by soil microorganisms, therefore no residue will remain in the soil over time.

"BASF offers a wide range of agrochemical products intended primarily for professionals such as farmers. Basta AL is the first home-use herbicide marketed by BASF Japan. Because this product has both high weeding efficiency and ease of use, general consumers can solve their weed problems more easily." said Akihiro Harase, Sales, Agro Solutions Division, BASF Japan.

 

About BASF’s Agricultural Solutions division           
With a rapidly growing population, the world is increasingly dependent on our ability to develop and maintain sustainable agriculture and healthy environments. Working with farmers, agricultural professionals, pest management experts and others, it is our role to help make this possible. That’s why we invest in a strong R&D pipeline and broad portfolio, including seeds and traits, chemical and biological crop protection, soil management, plant health, pest control and digital farming. With expert teams in the lab, field, office and in production, we connect innovative thinking and down-to-earth action to create real world ideas that work – for farmers, society and the planet. In 2019, our division generated sales of €7.8 billion. For more information, please visit www.agriculture.basf.com or any of our social media channels.

 

About BASF in Japan

BASF has been a committed partner to Japan since 1888.  Operating both production sites as well as research and development facilities in Japan, BASF contributes to the success of Japanese customers nationwide as well as globally by providing products and solutions to nearly all industries. These include the automotive, construction, pharmaceutical, medical, electronics, electric, packaging, personal and home care, agriculture and food industries. As of the end of 2019, BASF employed 1,102 employees in Japan, and recorded sales of about €1.8 billion to customers in the country. Further information is available on the internet at www.basf.com/jp.

 

About BASF

At BASF, we create chemistry for a sustainable future. We combine economic success with environmental protection and social responsibility. More than 117,000 employees in the BASF Group work on contributing to the success of our customers in nearly all sectors and almost every country in the world. Our portfolio is organized into six segments: Chemicals, Materials, Industrial Solutions, Surface Technologies, Nutrition & Care and Agricultural Solutions. BASF generated sales of €59 billion in 2019. BASF shares are traded on the stock exchange in Frankfurt (BAS) and as American Depositary Receipts (BASFY) in the U.S. Further information at www.basf.com.