At BASF, we want to make a positive contribution to the society and the environment. We aim to improve the quality of life of the communities where we do our business and contribute to the United Nations 17 Sustainable Development Goals. In Vietnam, we focus on education development with a range of long-term programs such as BASF Kids' Lab, BASF Virtual Lab, school renovation, playground building, and scholarship donation. We do this in collaboration with our local partners, customers and NGOs to help nurture the next generation of Vietnamese scientists and future leaders.
BASF Kids’ Lab & Virtual Lab
Science is such a fun subject to explore! With the belief that curious kids today turn into great scientists of tomorrow, BASF established Kids' Lab in Germany in 1997 with the aim to nurture children's interest in chemistry; and to help the young generation realise how chemistry can contribute to a sustainable future for everyone. This program has been launched in 30 countries across the globe. More than 300,000 kids in Asia-Pacific region have participated since 2002.
In line with BASF’s social engagement blueprint, the BASF Kids’ Lab was first introduced in Vietnam in 2011 in collaboration with the HCMC Department of Education & Training. Since then, the initiative has expanded to several other provinces including Binh Duong and Hau Giang, with focus on natural science education. In total, the fun-filled experiment events attracted about 5,000 primary students.
Virtual Kids’ Lab, an extension of BASF Kids’ Lab, provides a wide range of free-of-charge interactive experiments using the internet. Children can experience the joy of chemistry anytime and anywhere. Since 2018, the ten most popular games from the portal were specifically introduced in Vietnamese.
BASF works closely with our partners in our school renovation program, facilitated by Saigon Children’s Charity, to help address the issue of lacking proper learning facilities and environment in remote areas of Vietnam. To date, six schools with brand new toilets, fences and playgrounds have been offered to about 650 students in different provinces. "With this initiative, we want to demonstrate our commitment to nurturing Vietnam’s young generation through educational programs as well as supporting Vietnam’s sustainable development goals,” said Erick Contreras, Managing Director of BASF Vietnam.
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Outdoor play benefits a child’s mental, physical and social development. Being outdoors also lets them explore the world from a different perspective and stay in tune with nature. However, not many kids can enjoy this due to limited public spaces and shortage of public playgrounds, especially underprivileged kids and those living in urban areas. That matters to us! BASF started this program in 2019 to celebrate our 25 years in Vietnam. Facilitated by Think Playgrounds social enterprise, five public playgrounds and outdoor toys have been built since then by using child-friendly components including wood, ropes, and reusable materials. These facilities have brought joy and laughter to more than 12,000 children in Hanoi, Yen Bai and Ho Chi Minh City.
BASF Vietnam, in association with Saigon Children’s Charity, has offered scholarships to 20 needy university students to support their four-year study since 2014. The scholarships help underprivileged young people from different provinces to escape from poverty and prepare them to be future leaders through better education. In this endeavor, we hope that the scholarships will help them become more competitive in the labor market in the future and in the end, earn themselves and their family a better quality of life.