Global Home
May 15, 2013
Media

BASF launches new Kaolin website

CHARLOTTE, NC, May 15, 2013 -- BASF Corporation launched a new Kaolin website, www.kaolin.basf.com.  The new website introduces a platform that Kaolin customers, channel partners, colleagues and others can use to access important product and application information at their convenience. 

“We are very proud of our new website.  It ushers in the new era of Kaolin,” said Shane Porzio, Vice President Global Business Management Kaolin, BASF Corporation. “It is brimming with information packaged in an inviting, user friendly environment that makes learning about kaolin as fun as surfing. The new website also provides a portal where information can be shared dynamically making it truly a conduit for learning.”

The new website provides information about Kaolin from the reclamation efforts at our mines in Middle Georgia to applications in the construction, wire and cable and packaging and board markets. 

Please contact the Kaolin team with your business and technology ideas at http://kaolin.basf.com/contact.

About BASF’s Kaolin business

BASF specialty kaolin extender pigments are engineered using naturally occurring aluminosilicates mined from high-purity deposits in the United States. These are refined using complex BASF processes to control particle size distribution, remove natural contaminants, minimize ionic impurities and enhance brightness. Some BASF kaolins are surface-modified and treated with functional additives to further enhance performance, processing and hydrophobicity.

BASF - The Chemical Company

BASF Corporation, headquartered in Florham Park, New Jersey, is the North American affiliate of BASF SE, Ludwigshafen, Germany. BASF has more than 16,600 employees in North America, and had sales of $18.5 billion in 2012. For more information about BASF’s North American operations, visit www.basf.us.

BASF is the world’s leading chemical company: The Chemical Company. Its portfolio ranges from chemicals, plastics, performance products and crop protection products to oil and gas. We combine economic success with environmental protection and social responsibility. Through science and innovation, we enable our customers in nearly every industry to meet the current and future needs of society. Our products and solutions contribute to conserving resources, ensuring nutrition and improving quality of life. We have summed up this contribution in our corporate purpose: We create chemistry for a sustainable future. BASF had sales of €72.1 billion in 2012 and more than 110,000 employees as of the end of the year. Further information on BASF is available on the Internet at www.basf.com.

P-13-332

Joy Bryant

BASF Corporation

Tel: (704) 587-1812

E-mail

Last Update May 15, 2013